The Lost Art of Fax Advertising

A successful marketing campaign will reach across many mediums, conveying its message to potential clients at different times and in different ways. The print media, radio, and the Internet get most of the attention, but the true campaign is not complete without successfully employing an often-overlooked advertising method called Fax Advertising, or Fax Broadcasting. Many companies made use of Fax Advertising when the technology was new. Now that the Internet and email has exploded, some have taken their eyes off of faxes in favor of the latest technological advances. According to Sean Derfield of http://www.faxatize.com Fax Broadcasting presents unique strengths to any marketing effort and in many instances it is an invaluable tool to the success of your business. T View the rest of this article