How to Build your Opt-In List
By Wayne Van Dyck
To get an email list, some companies decide to send customers a free newsletter. Yet there are many other ways to get email addresses. Having a newsletter doesn't always make sense for your company. For instance, if you happen to sell microwaves, how much information could you send your customers, daily, on microwaves? So, well explore a few other options for increasing your email list.
You could run a contest. The objective, puzzle, game, or task should be easy and straightforward so that you don't confuse or frustrate the customer and you still get their email address in the end.
A free eBook as a great incentive to collect email addresses. People love getting free things, especially eBooks on topics that View the rest of this article
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