It seems that every videographer grapples with the dilemma of how to price his or her services. Deciding the right price range will largely determine what kind of customers your business attracts and most importantly, how much cash flow your video services will produce. Starting a video production company is very costly and bad pricing can keep your business in the black if you don’t do it correctly.
What criteria should you consider when choosing the price for your services?
First, how much money do you need to make to at least break even with the expenses of your business? Don’t forget to consider taxes and any insurance you may be paying. On top of those costs you have energy and phone bills, marketing expenses, and payments on equipment maintenance and View the rest of this article
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